Shift K3y- I know

Although the actual concept of this video is very basic I think that the editing creates a sense of continuity, allowing all of the shots from the different scenes to be linked together.The editing is done to the beat which prevents the shits from looking random. If we can try and incorporate this style of 'on beat' editing into our music video, I think that it could help the shots to flow together nicely creating a sense of verisimilitude, especially when editing the match on action shots.