Digipak examples

Here our some examples of Digipaks from the Indie genre.

Digipack

In last weeks lesson we were looking at digipaks and what to include in ours. The definition of a digipak is a type of packaging for CDs or DVDs, typically made from cardboard with an internal plastic holder for one or more discs. Here is an example of one that I found at home:

Traditionally digipaks are made up of four panels and have a plastic case inside to hold the CD/DVD in. Their standard dimensions are 139.5mm x 6mm x 125.5mm, and the card used is 300gsm. The card itself can either be matte or gloss and often includes the track list, a bar-code, reviews and promotion sites e.g. the artists website or Facebook.

Digipaks are become much more popular as they are ecologically friendly and compact which helps to reduce waste material, they are a lot lighter than normal CD cases and are much harder to break, they allow great graffic display and helps the CD to look more premium than a standard jewel case. 

Filming:- Rihanna Puma ad

Today we tried to recreate the Rihanna Puma Ad, by trying to project moving images onto Tayla.


We tapped a hand held LED light to the top of the camera so that Tayla could stand out more compared to her surroundings. We used a green screen so that when editing we could remove the background, meaning that the projected videos would only be shown on Tayla and not on the background. However, this was unsuccessful because when it came to editing we could not find a way of removing the projected background.

So instead we tried filming Tayla without the projected videos, and filmed her on a green screen so that we could remove the background and add in the moving images on her body, through editing. However, this was also very unsuccessful as once we figured out how to do it, we could only remove the background per frame which was very time consuming and still would've looked unprofessional. 

Although we really like the idea of using a shot like this we have come to the conclusion that it would be best to leave out this shot due to time, and the unprofessional look we feel it would give our music video.

Shift K3y- I know

Although the actual concept of this video is very basic I think that the editing creates a sense of continuity, allowing all of the shots from the different scenes to be linked together.The editing is done to the beat which prevents the shits from looking random. If we can try and incorporate this style of 'on beat' editing into our music video, I think that it could help the shots to flow together nicely creating a sense of verisimilitude, especially when editing the match on action shots.

Ellie Goulding- On My Mind

During the chorus of the song there is fast paced editing of different inserts, which change along with the beat of the music. I think that this is very effective as it looks like flashbacks or makes you think that there are many different events happening at once. I think that it would be good if we could incorporate this kind of fast paced editing in our music video, in the fast parts of the chorus also. We could use it to represent the thoughts in our protagonists head, or flashbacks from the past which she is trying to get over. Doing this will help to subtly show one of our themes which is insecurity, meaning that the viewer is able to get an understanding of what is going on.

Adele- Hello

Over the past month this video has managed to accumulate over 500 million views. I think this is not just due to the song itself but also due to the sophisticated look of the video. The monotone colour palette gives the video a very professional look and although the setting and misé en scene of the shots are very basic, the execution and framing of the shots help to give it a classy feel. Some of the shots were taken in forest scenes which is where our music video is mainly based. We hope by using a monotone colour palette we can also achieve this sophisticated look. We also hope to look at the framing and composition of the the shots in the forest scene, to enable us to create a simple but effective music video.

Rule Of Thirds

This is an example of the rule of thirds. This rule states that objects should be placed where the lines as shown in the grid, intersect each other. We think that this rule helps the composition of the shot to look more natural as the main object is not based in the centre of the shot but is at a slight angle. If we could incorporate shots like this into a video it will help give a more natural feel.

Justin bieber

  I really like the fast paced editing of this video and think that it looks very effective. Although Justin Bieber's movements aren't very fast, the pictures that are added on into the scene help to give the video an animatic feel. The editing used is very abstract and helps to give the video a unique feature. I think it would be good if somehow we could include this editing in our music video but instead of using different drawings we could include the symbols in the video instead.


I also think that the editing of this music video is very effective. This is because even though the editing is of a slower paced it is still in time with the music. I think that the slow paced editing helps the viewer to appreciate the mise en scéne of the video which is useful especially if the concept of the video isn't very interesting. I think it would be good if we used slower paced editing in our forest scenes as the mise en scéne is really captivating and it may help the viewer understand the fairytale theme of our music video.

Questionnaire

Last night we finished making our questionnaire's on a website called Survey Monkey. Using this website made the questionnaire easy to produce and easy to distribute. This is because it was already online so we could share the questionnaire via social media websites e.g. Facebook.

Survey Monkey also has an analyse tab which makes it really easy to to see the trends in our data and take on the feedback produced. We hope to use this questionnaire to influence some of the further choices that will be made concerning our music video.

Whatsapp from Mitch

Second Filming Day

Today we were at the forest again, capturing some more shots for our music video. We still haven't managed to get all of our shots, but hopefully we will be able to get the rest of them on our next filming session there. We started filming much earlier so we didn't have difficulties with the lighting like last time. We filmed using two cameras so that we have a wider range of shots to choose from when it comes to editing. We managed to capture Tayla walking through the forest and Tara following her representing our metaphorical 'wolf' following our protagonist (Little Red Riding Hood). Here is a video showing some stills and behind the scene's footage from today:

David Guetta- Titanium

I think the idea of this song is quite similar to the idea we have chosen to use for our music video as it is about the protagonist having insecurities and trying to face. I particularly like the forest scene when he is running through the forest and think that we could us it for inspiration for our forest scene. The location and lighting help to create a dark atmosphere which is what we want to try and achieve for our music video. We are still not entirely sure whether to film the forest scene all in the day or whether to do some of it in the evening time once the sun has set. I think that this music video could help us decide on which types of lighting would be best to use.

First Filming Day

Today was our first filming day at Hilly Fields Forest. It was our first time using a tripod to film in the forest so we spent some time at the start trying to get the tripod steady on the uneven forest ground. However, we weren't able to get all of the shots we needed as the lighting went dark very fast. Within an hour it went from this:

To this:

Before the sun set however, we managed to capture shots of Tayla lip syncing to the first verse, the establishing shot and shots of Tayla running through the forest. Here is a still taken from some of our footage:

Recce

Yesterday we went down to Hilly Fields at about 8:30 to start filming, but the weather was horrible! So, we decided to use the day as a recce and check out the location to see the exact places we want to film in, when we go back. Here's a video of our day.

Search for the Wolf hand

Today Tara and myself went searching for the wolf hand for our music video. We wanted to find something realistic but not too explicit as we didn't want it to have an immature look. We tried Tesco to see if there was any left over Halloween stock however they only had witch costumes which wasn't what we were looking for.

Tara recommended stopping off at a fancy dress shop called Trimbles to see if they sold anything suitable.


We found these gloves which we thought were suitable as they had long painted nails giving the glove a feminine look however they did not look explicitly like wolf hands.

However, at a closer glance we realised that the gloves looked quite cheap yet they were being sold for £9.75. No other shops sold the type of gloves/hands that we were looking for so we thought that the best option would be to ATTEMPT making the gloves ourselves.

We went to superdrug and bought a pack of fake nails for £4 which we could then paint and stick onto an old pair of gloves. Hopefully we'll get the look we want. Here's a vlog of us looking for the hands:

Ordered cape

Today we found a cape that we all liked on amazon so we ordered it for next day delivery. Due to the amazon prime account we were using, we were able to get a free next day delivery so it would arrive on time for Friday. This Friday we hope to go for our first day of filming at Hilly Fields, hopefully the weather wont be rainy. If we could get some filming done on Friday morning it would be really good as our teachers gave us the morning off for filming, so it would be one of the only chances we get to film all together. Tomorrow, during me and Tara's free session we hope to go out looking for the wolf hand for our music video. We don't want the representation of the wolf to be too explicit, however we do need to represent it somehow, so we believe that showing a hand similar to a wolves e.g. long nails, hairy etc, we would be able to represent the wolf character without it being too explicit and immature.
This is the cape that we ordered.

Amazon

This week we've been looking on different websites that provide fancy dress clothing, as we will need our singer to wear a red cloak and possibly have a baskets for the music video. We thought that this would be a good time to look because as Halloween is near, these props may be more readily available for us. We found that amazon had quite a wide range of black cloaks and baskets that are suitable for what we are looking for, so we are hoping to continue looking on this site and soon make an order for the cloak and the basket. Here's some of the ones that we have found: